Last week (April 29th) the art of re use organization opened its first pop up thrift boutique (in | ter | im) in Toronto. Nested at Smash, a salvaged housewares and art gallery in the city’s junction; With nothing priced over $50CDN and a limit of three items per customer, fifteen minutes after the doors [...]

Photo by Jason Grey
The art of ‘thrifting’ can be a long and arduous process; sometimes resulting in generous payouts. Most people enjoy the thrill of the find; sifting through endless racks of forgotten goodies, never quite knowing what they may dig up.
There’s (in my mind, at least) no better feeling then to come across [...]

On April 7th, retail giant GUESS held a grand opening for their new store, at the Yorkdale Shopping Centre. In celebration of their newest space, the brand teamed up with CTV’s etalk to throw a private cocktail reception and VIP shopping event.

When we arrived at the event, we were immediately treated to cocktails and [...]

LG Fashion Week has officially launched!
Check back for our full reviews of the collections, as we will be covering the shows at the Allstream Centre all week long. If you are not able to make it out to the event, LG will be streaming every collection online; live and direct, straight to your computer. [...]

Action packed 3D cinematography is the perfect backdrop to showcase the Fall 2010 NADA collection.
In the film ‘Future Fashion/Fashion Future’ female strength and freedom embodied in NADA clad Fembots highlight fashions newest silhouettes as never before. Advanced cinematic technology pairs well with superior design and the cutting-edge fabrics used in this collection.
Metallized python, stretch reptilian [...]

Premiering earlier this week on Slice.ca was the first webisode of JacLife: the reality show of 24-year old Jaclyn Genovese, the owner of Jacflash on Queen West. The 4 minute teaser introduces us to Jaclyn and her entourage, and gives us a small glimpse of her loft, store, friends and lifestyle.
I was intrigued on [...]

Cheap but chic Canadian retailer Joe Fresh is set to relaunch their website Joe.ca this Thursday, February 25th. The brand has ultimately changed the look of their site with fresh, vibrant visuals, focusing more on user interactivity and brand education; while sprinkling in a helpful few tips and tricks here and there. The [...]

In the past 2 years, more and more mass consumers have smartened up and have decided to join the ‘green’ movement. Much emphasis has been placed on saving and nurturing the planet we inhabit, so that future generations down the line actually have a sustainable place to live upon.

The most common practice would probably be [...]

Nestled amongst the Queen West neighborhood sits Proper Reserve, the newest boutique to the streetwear market. Having only recently opened their doors two weeks earlier, the retail space is still undergoing it’s final renovations, with the logo, in-store mural and signage still on it’s way.
From street view, the space has a minimalist design; racks [...]

Portobello West (the fashion and arts market originally launched in Vancouver, BC) officially went bi-coastal, opening its doors to giftless Torontonians this past Sunday under alter ego Portobello East. Located at the Burroughes Building at 639 Queen West, the market showcases the art, jewelry, fashion and other knick knacks of local artists and designers. Perfect [...]